Two T-Mobile Policy Changes Take Effect This Week—Here's What Changed

T-Mobile announced two significant policy modifications affecting customer benefits this week. The first change addresses Netflix pricing coverage under T-Mobile's "On Us" program, while the second modifies how device upgrade promotions can be used across customer accounts.

Netflix Price Increase and T-Mobile Coverage

Netflix is increasing prices across its subscription plans, with the standard plan without ads moving from $11 per month to $13 per month, and the premium plan rising from $18 per month to $20 per month. The basic plan with ads remains at no cost. 

According to The Mobile Report, customers receiving Netflix "On Us" through their T-Mobile plan will continue receiving the base plan (Standard with ads) at no additional cost. However, customers who have upgraded to the Standard without ads or Premium tiers will see increases reflected on their monthly bills.

The breakdown of Netflix pricing changes is as follows: the Standard plan with ads remains free, the Standard plan without ads increases from $11 to $13 per month, and the Premium plan increases from $18 to $20 per month. T-Mobile covers the full $8.99 base value of the ad-supported plan. 

For customers upgrading to higher tiers, T-Mobile covers only $6.99 of the total cost, meaning customers upgrading to Standard without ads will pay an additional $4 per month, and Premium tier customers will pay an additional $2 per month beyond T-Mobile's contribution.

New prices will take effect over the next month for existing Netflix customers, with billing impacts appearing on T-Mobile accounts in the following bill cycle for those with upgraded Netflix tiers.

Device Promotion Program Changes

Effective April 2, 2026, T-Mobile implemented modifications to its device promotion program that restrict how frequently customers can use high-value promotions. Higher-value promotions now have a two-use-per-account limit, down from the previous four-use allocation. Lower-value promotions, defined as approximately $300-off offerings, maintain the prior four-use-per-account structure.

Additionally, T-Mobile reduced the subsidy amounts on certain device promotions. Samsung Beyond plan trade-in promotions, for example, decreased from $1,300-off to $800-off allocations.

T-Mobile also implemented eligibility restrictions on free line promotions. Free lines added before or after April 2 cannot participate in device promotions. However, documented exceptions exist: the "Yearly Upgrade" free line feature remains eligible for device promotions, "Third line free" promotional lines retain eligibility, and "Buy One Get One" lines can access promotions at the time of addition, though only the paid line qualifies for future promotions.

When customers attempt to upgrade a free line that is ineligible for promotions, the system does not display available promotion options. Customers maintaining multiple free lines will encounter restricted device financing options for those specific lines under the new framework.

Customers can still apply multiple promotions to the same paid line, provided that line is not currently receiving recurring bill credits from a prior trade-in promotion. Additionally, a secondary mechanism remains available: customers can apply promotions to paid lines and subsequently transfer the financed device to a free line SIM card, a process T-Mobile has not yet restricted.

The changes affect both new and existing customers. New T-Mobile customers face reduced promotion allocation flexibility during multi-line account setup, while existing customers maintaining multiple free lines encounter restricted device financing options for those specific lines.

Source: The Mobile Report, The Mobile Report