Since February of last year, at least five virtual multichannel video programming distributor (MVPD) services have been introduced. Granted, some of these are still in their testing stages, but there are a number that are already made widely available for consumers. With an approach that sticks to the basics in delivering video content to customers, these MVPD services look to threaten pay TV services which rely on customer premises equipment (CPE), truck rolls, and credit checks. Let’s take a look at some of them:
In an effort to battle Dish Network’s launch of their $20-a-month OTT service, DirecTV is now offering a $19.99 bundle for new subscribers. DirecTV’s new online advertising campaign, “Dish’s Sling TV: Gamechanging or shortchanging?” is aimed toward new customers who find the $20-a-month price point attractive. In fact, this low monthly subscription price is now in direct competition with Internet or Online streaming services, and is certainly a price and package that traditional cable cannot offer at this time.
The rise in the price of everything around the world is not a shock to anyone. The rise of prices on wanted commodities should not be surprising, either. DirecTV is going to raise prices on the NFL Sunday Ticket for the next season. Someone who has been subscribing to the package might think that they are finally going to have to drop the service, but they need to consider what they are paying for.
DISH Network has upgraded their DISH Hopper DVR, which definitely make it a more attractive piece of equipment. With the old DISH Hopper DVR box, you could purchase a Sling adapter for $49.99 that would allow you to watch shows recorded on your DVR from anywhere you had an Internet connection. The new DISH Hopper DVR, however, comes with that Slingbox built-in.