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Cutting the Cord

April 19th, 2006   ·   Email This Post Email This Post   ·   URI

According to Forrester Research, approximately 8% of cell phone households had given up their landline phone service and gone totally wireless as of the end of 2005, compared to 5% at the end of 2004. The study indicated there would be 2x that amount within 3 years.

Interestingly, this phenomenon, which used to be mostly associated with younger people, is starting to move up the age ranks. In this study, rapid growth in cutting the cord was seen in the 35-44 age group.

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